IndyCar Series
The IndyCar Series was launched by the Indianapolis Motor Speedway Corporation
in 1996, to preserve the integrity of open-wheel, oval-track racing.
The cornerstone of the IndyCar Series is of course the Indianapolis
500, considered by many to be the "Greatest Spectacle
in Racing, with a nearly 100-year history, an annual
attendance of over 1,500,000 spectators, and worldwide
media coverage reaching more than 300 million homes
in over 198 different countries.
Since 1996, the IndyCar Series has tripled the size of its
series with races in twelve of the country's top media
markets including six new markets: Miami; Richmond,
Virginia; Nashville, Tennessee; and St. Louis, Chicago
and Kansas City, Kansas.
The IndyCar Series is an outstanding opportunity to reach fans
with the message of corporate America and corporate
America is continually responding. The number of league
and team sponsors has increased dramatically since
1996, with all sponsors enjoying total television
exposure value of over $500 million.
It's no wonder motorsports is the single fastest
growing spectator sport in America!
